How crucial can an top domain name be?

One of the most important preconditions for running a successful web presence is the domain name. It is what visitors will discern first when they come across your site and what they will associate you with. The domain should be easy to remember, but should also be something that notifies your web page's visitors what the web site is about.

Generic Top-Level Domains (gTLDs)

A domain typically has 2 constituents - a Top-Level Domain (TLD) and a Second-Level Domain Name (SLD). If you have domain.com, for example, ".com" is the Top-Level Domain Name and "domain" is the Second-Level Domain. There are several groups of Top-Level Domains that you should examine before you pick the domain name you want. Your selection should be built upon the intention of your website and on its target visitors. Let's examine the gTLDs, or generic TLDs - these are the most popular Top-Level Domains meant to signify a given function - .com (business establishments), .net (network infrastructures), .biz (companies), .info (informational sites), .org (non-profit organizations), .mobi (mobile devices), .asia (the Asia-Pacific region), .name (individuals or relatives), .pro (particular walks of life), and so on. As you can see, these Top-Level Domains cover most realms of life, so you should select the one that would portray the aim of your web page best. There is no limitation as to who can register such TLDs, but some of them include additional requirements to demonstrate that you are eligible to keep such a Top-Level Domain Name (.mobi and .pro, for example).

Country-code Top-Level Domain Names (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific Top-Level Domain Names. Each country has its own ccTLD. Choosing such a domain name is good if your target group of web site visitors is from a certain country. Many individuals would want to buy goods or services from a local web page, and if your aim is Canada, for instance, getting a .ca Top-Level Domain Name could boost the visits to your site.

URL Redirects

You can register different TLDs, which can send your visitors to a given web page such as domain.com, for example. This would raise the traffic and reduce the likelihood of someone swiping your visitors by registering the same Second-Level Domain Name with a different Top-Level Domain Name - if you are not utilizing a trademark.

Name Servers (NSs)

Each Top-Level Domain has domain records. The name server records (NS records, also known as DNS records) specify where the domain is hosted, in other words they point to the hosting supplier whose name servers (NSs, aka DNSs) it is using at present. You can alter the name servers of your domain at all times. You can have your domain name registered with one firm and get the website hosting service itself from another. Hence, if you register your domain and discover good website hosting plans somewhere else at a later time, you can point your domain to the current company's NSs straight away.

Domain Name Server Records (DNS Records)

On the whole, as long as your domain uses a certain pair of name servers, all its NS records will direct to the same web hosting firm. Some web site hosting companies, though, allow you to edit specific domain name records, among them the A records and the MX records of your domain. The A record is an Internet Protocol address, which designates on which hosting server your web site is situated, whereas the MX records demonstrate which web hosting server tackles the e-mail accounts related to your domain name. For example, if you engage a new web site designer and he sets up an .ASP website that will be hosted on his personal Windows web hosting server, you may wish to edit only the IP address (the A record) but not the MX records of your domain name. In this way, www.domain.com will point to the Windows web hosting server, but your mail address accounts or any sub-domain names like forum.domain.com or shop.domain.com will still be in your current Linux website hosting account. The .ASP platform is designed by Microsoft and demands a Windows server, although a Linux web hosting server would be far more stable.

Affordable Domain Names Distributed by 'Heart Beat Hosting'

Just a small number of web hosting distributors permit you to modify certain name server records and quite often this an additional paid service. With Heart Beat Hosting , you have a large selection of Top-Level Domain Names to choose from and you can edit all NS records or redirect the domains using a redirection tool at no extra cost. Therefore, 'Heart Beat Hosting' would be your finest choice when it comes to administering your domain and to establishing a successful presence on the World Wide Web.